Digital Influencer and entrepreneur Chriselle Lim in Her Next Chapter On Bümo

Digital Influencer and entrepreneur Chriselle Lim in Her Next Chapter On Bümo

Welcome to Second Life a podcast that focuses on successful women who have made major career changes – and have fearlessly mastered the pivot. Hosted by Hillary Kerr, co-founder and chief content officer at Who What Wear, each episode gives you a direct line to the women exchanging games on their farms. Subscribe to Second Life on Apple Podcasts Spotify or anywhere you get your podcasts to stay up to date.

It's hard to imagine a world without digital creators, but there was a time when few digital influencers were paving the way for the future of the industry. At the helm of the digital content creation revolution was Chriselle Lim . Lim started blogging in 2008, and just three years later, she launched her website and Youtube channel, The Chriselle Factor. Today, she has gained more than five million followers on her various platforms and channels, inspiring women around the world with her unique perspective on beauty, fashion, and lifestyle. Lim also founded CINC Studios, a creative studio that specializes in visual, digital, and social communication for beauty, fashion, and lifestyle brands.

In 2020, Lim made a major career shift in an industry with no expectations. He is the founder of Bümo, a platform that brings licensed educational child care to the workplace. Bümo, a platform that operates both online and in person, is committed to rethinking what the future of family and work looks like by providing parents with creative solutions to thrive in their careers while also supporting development of their children. Bümo is a modern narrative transfer company for parents — especially those who don ' t start returning to the workplace after last year. Rapidly expanding, Bümo just opened its first location in the Westfield Century City shopping center and amassed a $ 3.5M seed round with support from Jessica Alba, Rebecca Minkoff, Alli Webb, Whitney Port, Coco Rocha, Vivian Chou, and more. Lim changed Bümo even by launching the Being Bümo podcast in which he hosts honest and inspiring conversations for parents.

As an entrepreneur with incredible reach, Lim used his platform to pivot his career and ultimately build a brand that truly makes a significant impact on families. Sort to the latest episode of Second Life to hear why Lim decided to become co-founder of Bümo and how his past experiences, such as internship at the famous global relations firm in public Karla Otto and working as a fashion stylist, all led her to become the Chriselle Lim we know today.

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