Last year was strange, but I have high hopes that 2021 will be a little better than its predecessor. I don’t know about you, but even though we have been in this lifestyle at home since March, it took a whole year for me to finally accept that what I was looking at could be new to normal. As someone who reports on fashion for an economy, I am no stranger to shifting the industry because everyone gets away from fancy frills and towards a lower key (and comfortable) way of dressing . Athleisure cooking and clothing are categories that are not really well known to us today, but there is something else on the docket that I would like to discuss today and that, my friends, is lingerie .
You will wear it every day whether it is lacey and matching or not, so it only makes sense that you give it the love and attention it deserves this year. Since you are actually wearing sweatpants and still underpinning, an article about this honesty makes sense. I reached out to two of the biggest business experts – Jennifer Zuccarini, founder and creative director of Fleur du Mal and Sameera Hassan, head of marketing and customer relations officer of La Pearl – to get scoop on what we can expect from the world of sleepwear in 2021. Along with glamorous colors, practical but pretty bras, and more, the underwear experts ahead are here to explain the latest and greatest coming in sleep trends that will be the most important this year. Future trends are exciting but practical and will undoubtedly make your year ten times better as long as you add some products below to your cart.
"We see this trend happening in our collection as well as on the runway (see Valentino, Loewe, Balmain). Lingerie is a very emotional category and bright colors are inspiring. , enticing, and stimulating. for moments of joy through small pleasures today. Color is a beautiful break from black and neutral. "- Jennifer Zuccarini, founder and creative director, Fleur du Mal
"There is a changing energy in wearing a piece of beautiful silk and how you feel about it. they are more soft and painless smooth ig and can be worn to sleep or as a luxurious separate from the sun. Definitely a daily luxury! "- Sameera Hassan, chief marketing and customer management officer, La Perla
"While some believe that will wear sweatpants forever, I think people are dying to get dressed and come out again (I know I do) and that starts with good lingerie as the foundation. During the pandemic, we actually saw an increase in people shopping for the sexes and we saw that it would continue in 2021. "- Zuccarini
 "As time increases at home, our customers' desire for comfort also increases. Next we saw an increase in popularity for our high-waisted briefs and it is expected that it will continue in the coming months. The ones with long waist briefs from our Maison Contouring line prove to be particularly popular. This line is created from three different levels of tulle and is innovatively designed to support and complement, not hold back. The collection reflects La Perla's intimate understanding of the feminine form, which makes customers feel supported, confident, and empowered. "- Hassan
"Chopped bras and inspired interior ready to wear are visible trends we are continuing for 2021. Crop tops are everywhere (paths, celebrities ’clothing, etc.) with continued attention to the midriff to balance in 2021 with more than just an extra walk pants. "- Zuccarini