Last summer feels like a very long time ago, doesn’t it? Many snowflakes have fallen between now and then, but swimsuit season is coming yet again, and there’s been plenty of time for retailers and shoppers to move on from some of the biggest swim trends of 2023. We sat down to review our trend reports from last year’s swim season and pinpoint the trends that people are embracing and ditching, and we’re revealing the results about what’s still around and what’s officially cooling off.
While several themes, from bikini-top silhouettes to specific rises and fabrics, are notably on the decline, there are several replacements for each on the horizon. Keep scrolling to find out which are the swimwear trends we think are on the decline this year, plus what styles are replacing them.
Neon was notably one of the biggest trends in swimwear a few years ago, so … Read more